Opticks is an ad fraud prevention platform that detects invalid traffic in real time and protects your performance marketing across all major channels. It helps advertisers, networks, and publishers stop paying for fake clicks and leads, recover wasted ad spend, and improve ROAS with automated blocking and deep traffic insights.

Used by 6,000+ clients who have saved over €6M, Opticks analyzes hundreds of telemetry signals from browser and network to classify up to 30 types of invalid traffic, including bots, VPN/datacenter traffic, click farms, device tampering, and more. Marketing teams get clear visibility into where fraud hits by channel, UTM, and domain so they can optimize budgets and protect their funnels end to end.

Key Features of Opticks

  • Granular Invalid Traffic Analytics
    See your invalid traffic segmented by channel, UTM, domain, campaign, and more to understand exactly where fraud is draining spend and distorting metrics.

  • Real-Time Fraud Detection Engine
    Collects hundreds of telemetry points in real time to identify bots, proxies, VPNs, emulators, and device tampering before they become fake leads or signups.

  • Funnel & Lead Protection
    Flags and scores invalid leads so you can clean your CRM, protect downstream conversion metrics, and improve customer acquisition quality.

  • Ad Platform Integrations & Automation
    Connects with Google, Microsoft, Meta, TikTok and more to automatically block fraudulent clicks and measure the impact of protection on your campaigns.

  • Refund & Dispute Reporting
    Generates detailed, data-backed fraud reports you can use to dispute invalid clicks with ad platforms and demand refunds for wasted ad spend.

  • Easy 5-Minute Implementation
    Add a lightweight SensorJS tag via Google Tag Manager or directly in your code; once installed, Opticks starts monitoring all website traffic immediately, no dev team needed.

  • Non-Intrusive & SEO-Safe
    Does not modify your pages or block access for any user, and has no negative impact on SEO or compliant automated tools; fully compatible with Google Ads policies.

  • GDPR-Compliant by Design
    Functions as a security/fraud-prevention layer, so no consent is required; clients only need to inform users that Opticks is in use, keeping you compliant while fighting fraud.

  • Flexible Pricing & Free Traffic Check
    Start with a free traffic quality check, then choose plans (e.g., €50, €200, €699 tiers) or request a custom package aligned to your monthly scan volume and budget.

opticks regular pricing
opticks regular pricing
Opticks Appsumo Price
Opticks Appsumo Price

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