Kissmetrics is an e-commerce and SaaS analytics platform that lets you track customer behavior to increase conversions and revenue. The tool tracks your top KPIs in the Metrics dashboard, which you can customize based on your unique business goals.
Assign team colors to each KPI and set various permissions that allow your product, marketing, and finance teams to access analytics. Plus, you can change the dashboard’s timeframe to see data that reflects the last few days, past week, or past month for a more holistic view.
Kissmetrics Lifetime Deal Features Overview:
With multi-channel attribution, you can track active users over time and find out which touchpoints lead to conversions.
That way, you’ll be able to understand which events directly impact KPIs, lifetime value (LTV), and return on ad spend (ROAS).
It lets you pin two reports to your dashboard, like activity reports and final reports, you can simplify data visualization.
In the Populations dashboard, you’ll be able to segment users based on specific parameters like their location.
It lets you set up parameters for users who are dropping off, including those who haven’t logged in or used a feature for the past month.
You can even break down user segments to learn which channels they’re using and activities they’re performing in your funnel.
It is equipped with Activity Reports that track site traffic and user location, including city, continent, and country.
You can also generate different types of reports like Funnel Reports, Cohort Reports, Revenue Reports, and Power Reports.
A/B test user flows to optimize for conversions and segment customers to personalize your outreach strategy Use multi-channel attribution and revenue reporting to track successful marketing campaigns.